The Project

The Oster® brand is one of the most well known names in the kitchen appliance market. They excel in creating home products that offer a professional experience for any occasion. Their products range from classic blender, toasters and coffee makers to premium latte, fondue and espresso makers. The Oster brand team reached out to our production team to develop supporting materials for their social media and web Thanksgiving Headquarters Campaign (TGHQ). The purpose of this project was to support seasonal holiday sales for the Oster® Roaster Ovens.

Newell Brands

Our Solution

For the concept of this video, we focused on the two things that come to mind when thinking about the holidays, family and food prep.We wanted to create a personal video that consumers could relate to while professionally showcasing the efficiency of the Oster® Roaster Ovens.

With proper front-end planning we were able to we produced, direct, style, cast, film, and photograph this shoot from start to finish.

Digital Assets